SHOP OUR FULL COLLECTION
Upgrade your drawer with soft, breathable, elevated essentials designed to make a difference to your everyday life.
Discover our collection below,
and sign up to get £5 off your first order.
Bestsellers
SHOP ALL
The Workout Thong
£20 GBP
Preorder
The ALFIE Set - White
£90 GBP £112 GBP
only a few left
The Everyday Cheeky
£20 GBP
The Everyday High Waisted
£22 GBP
The Workout Thong
£20 GBP
Preorder
The ALFIE Set - White
£90 GBP £112 GBP
only a few left
The Everyday Cheeky
£20 GBP
The Everyday High Waisted
£22 GBP
Thongs
SHOP THONGS
The Everyday Thong
£18 GBP
Low Stock
GBP
The Workout Thong
£20 GBP
Preorder
The Everyday Thong
£18 GBP
Low Stock
GBP
The Workout Thong
£20 GBP
Preorder
Briefs
SHOP BRIEFS
GBP
The Everyday Brief
£20 GBP
The Everyday Cheeky
£20 GBP
GBP
GBP
The Everyday Brief
£20 GBP
The Everyday Cheeky
£20 GBP
GBP
Save with Sets
SHOP SETS
The Everyday Breathable Thong Set
£43 GBP £54 GBP
Preorder
The Workout Set
£64 GBP £80 GBP
The Everyday Breathable Brief Set
£48 GBP £60 GBP
Preorder
GBP
The Everyday Breathable Thong Set
£43 GBP £54 GBP
Preorder
The Workout Set
£64 GBP £80 GBP
The Everyday Breathable Brief Set
£48 GBP £60 GBP
Preorder
GBP
Underwear meets self care.
It’s time to say goodbye to digging in, riding up and discomfort forever. Say hello to supreme comfort and expressive style.
OUR PROMISE
• Gynaecologist Approved
• Breathable Fabrics
• Extended Bamboo Gusset
• Inclusive Sizing
• Ethical Sourcing
• 50+ Rounds of User-Testing
What they're saying about us
"This intimates label serves a new generation of empowered women."
"The best briefs"
"This female founded lingerie brand is about to become your latest obsession"
"The underwear brand that's rewriting sexiness"
