The Everyday Brief offers full coverage on the back with a wider side panel. The Everyday Cheeky has a narrower back panel that sits higher on the cheek and leg, giving a more sculpted, flattering shape with moderate coverage. If you want maximum comfort and coverage, choose the Brief. If you want something that enhances your shape with a bit less fabric, the Cheeky is your pick.

The Everyday Cheeky has less VPL than the Everyday Brief thanks to its narrower back panel. Under jeans, skirts, and mid-weight fabrics it’s virtually invisible. Under very thin or light-colored, body-hugging fabrics, a thong will give a cleaner line.

It’s absolutely designed for all-day wear. The modal fabric and flat seams make it just as comfortable as the Brief — it just offers a slightly different cut. Many customers wear the Everyday Cheeky as their daily go-to.

The Everyday Cheeky provides more coverage than a thong but less than the Everyday Brief. If you’re used to full-coverage briefs, the Everyday Cheeky will feel a little more open at the back. If that’s a concern, try both — we offer free exchanges so you can find your favourite.

We’re focused on making the best underwear possible. Bralettes are currently in development— sign up to our mailing list to be the first to know when they launch.

Our core colours such as Black and Sand are always available and restocked regularly. Fashion colours and seasonal drops are limited edition — once they sell out, they won't be coming back. If you spot a color you love, we'd recommend grabbing it before it's gone. Follow us on social orsign up to our mailing list to be the first to know when new color drops land.